Your competition is already putting in the mental work. Why aren't you?

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About Taylor Cook

FORMERPRO.NOWCOACHING.

I spent my career as a competitive goaltender across three countries. When the playing career ended, I started helping athletes with the thing I'd always known mattered most: the mental game.

10+

Years elite experience

100+

Coaching hours

Taylor Cook
MENTAL PERFORMANCEFOCUS UNDER PRESSURECONFIDENCERESILIENCECOMPOSUREIDENTITYLONG-TERM DEVELOPMENT

The Journey

THE JOURNEY THAT BUILT THIS.

Taylor playing junior hockey

Early Years

BRANTFORD, ONTARIO

A PASSION BUILT YOUNG

Born in Brantford, Ontario. I fell in love with hockey young and never looked back. By 2012 I was competing with the Stoney Creek Junior Sabres, staking my claim between the pipes.

Taylor competing for St. Thomas University

University

2014 – 2019

ST. THOMAS UNIVERSITY. MAKING HISTORY.

Five seasons in USports with St. Thomas University. We made history — the program's first-ever AUS Championship title in 2019, and two trips to Nationals. I picked up the Cathy Wadden Commitment Award and a nomination for the James Bayer Memorial Award.

Traveling with a hockey bag overseas

Professional Career

NORWAY

GOING PRO. GOING INTERNATIONAL.

After university I moved to Norway to compete in the top professional women's league. Back-to-back seasons playing the best hockey of my life, in one of the most beautiful places on earth.

Empty arena during rehab and comeback

The Hard Part

2021

THE HARDEST SEASON. THE BIGGEST LESSON.

A knee injury and reconstructive surgery meant eight months of rehab in a foreign country, far from home. The hardest thing I'd been through in sport — and it taught me more about mental performance than any textbook could. I came back and kept competing.

Taylor coaching an athlete on the ice

Transition

2021 – 2023

THE MENTAL GAME WAS ALWAYS THE REAL GAME

While still competing I started studying performance psychology — not because I planned to coach, but because I needed it myself. I earned my high-performance coaching certification and started working with athletes who wanted the same thing.

Taylor Cook today

Now

2023 →

BUILDING THE THING I WISH I'D HAD

Taylored Minds is every tool I've personally needed, tested, and refined — on the ice and off it. I work with athletes, coaches, and teams who want to close the gap between how they train and how they perform when it actually counts.

What I Believe

THE PRINCIPLES
BEHIND THE WORK.

🧱

Identity before tactics

Before we work on what you do, we work on who you are. A grounded athlete identity is the foundation everything else is built on.

🔧

Practical, not just motivational

You leave every session with something concrete to use. Not inspiration alone — actual tools, routines, and frameworks for real game situations.

🤝

You're not broken

Mental struggles in sport are normal — every athlete faces them. My job is to help you understand yours and build the skills to move through them.

"I coach from experience, not just from a textbook. Every tool in the Taylored Mindset™ framework is something I've personally needed, tested, and refined — on the ice and beyond it."

Taylor Cook — Founder, Taylored Minds

YOUR BEST SEASON STARTS
WITH A CONVERSATION.

Tell me what's going on and what you're hoping to work on. I'll get back to you within 3 business days.